What We Do

How We Help Agencies

828.Media empowers mid-sized agencies to compete with larger players and pitch larger clients without the overhead. We provide access to a broad, deep bench of media experts, offering a cost-effective, fractional staffing model. Our agency partners can tap into our specialized pitch support, omnichannel media strategies, digital and traditional planning, buying, optimization, and data visualization while maintaining control over their client relationships. We also bring cutting-edge technology and research tools to agencies that may not have the budget or infrastructure for these resources.

How We Help Clients

At 828.Media, we simplify the complexity of modern media for our clients. Whether it’s digital programmatic advertising, traditional media buying, or data-driven strategies, we tailor solutions to your unique needs. We manage everything from planning to execution, ensuring transparency, accountability, and results. By leveraging our expert team and the latest technology, we help brands reach the right audience, optimize campaigns, and maximize their return on investment.

We also help brands with in-house process design for aspects of the media process, from team design to resourcing and what is managed in-house to what 828.Media manages on the client’s behalf and with other external partners.

Benefits

Fractional Expertise

Gain access to an entire media team without the overhead of hiring in-house specialists.

Transparency

Our reporting provides clear, actionable insights, allowing for real-time optimizations.

Accountability

We ensure that media partners are held accountable, so you don’t have to worry about inefficiencies or mismanagement.

Scalability

Our solutions are tailored to grow with your agency or brand, offering flexibility in staffing and execution.

White-Label Services

We operate behind the scenes, allowing agencies to present a seamless extension of their team to clients.

Capabilities

Core Media Services

  • Custom-built media strategies integrating digital, traditional, and emerging channels.

  • Seamless integration of messaging across multiple channels, ensuring consistent brand communication.

  • Audience persona development, survey creation, primary research, qualitative research, and much more.

  • Pixeling/tagging, reporting automation, attribution and measurement.

  • Advanced data collection, analysis, and reporting tools for deep insights and measurable results.

  • Custom dashboards, advanced audience segmentation, and predictive modeling for audience behavior.

  • Access to premium inventory across digital platforms, ensuring targeted and optimized ad spend.

  • Expertise in television, radio, out-of-home, and print for a comprehensive media mix.

Supplemental Services

  • Strategy evaluation, pricing audit, performance audit.

  • Email strategy, customer contact strategy, CRM collection and utilization strategy.

  • Digital asset management system, creative asset optimization, real-time creative optimization.

  • Site development and build, search strategy and SEO, data capture.

  • Unified strategy across email, social, search, and more, message consistency, and cross-channel/platform performance.

  • Influencer marketing integration, content production partnerships.

  • Fractional HRD, employee relations, strategic guidance, legal compliance, benefits consulting, policy and handbook creation, employee development plans, org structuring, hiring & termination management.

  • Fractional Finance Director, fractional Finance Controller.